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Social Media Marketing

Program Details

About this Program

The Social Media Marketing Certificate is targeted for students interested in social media marketing and developing the skills necessary for creating and implementing successful social media marketing strategies. This certificate emphasizes developing social media strategies, tactical management of social media channels, communication methods for social media marketing, and evaluating the performance of social media marketing strategies via web analytics tools. Coursework will include an emphasis on the fundamentals of marketing: price, place, product, and promotion in the profit and not-for-profit sectors.

Classroom Location(s)

  • Century College 55110
Century College
Century College
3300 Century Avenue North White Bear Lake, MN 55110
Toll-Free: (800) 228-1978
Local: (651) 779-3300
TTY: (651) 779-3354